• About

    About Rosalyn

    It’s a complex world out there. I enjoy dismantling it and translating the chaos into beautifully designed stories with users in mind.

    When not designing, I enjoy searching for information through scavenger hunts. I’m a big fan of the Amazing Race, Great Urban Race, and Urban Assault Ride. It’s a sense of accomplishment of working together to solve clues and discovering hidden gems in the city.

    Another hobby of mine is sketch notes. It makes learning a lot easier to grasp. I’m still new to sketch notes, but I find it helpful to see things as a whole picture and how things interrelate. For the first time, I can actually get away with doodling during a lecture. This strategy is useful especially when brainstorming ideas and prototyping. Check out my Instagram for some examples.

  • I'm a T-Shaped Designer

    Core: Visual Designer

    Interactive Design IxD
    UI, UX, Prototyping, User Testing

    Application Programs
    Adobe CC: Dreamweaver, Photoshop, Illustrator, Dreamweaver, Photoshop, Illustrator, InDesign

    Other: Axure, Google Table Fusion, Google Maps API, KML

    Supplementary: Responsive Web Design

    Programming Languages
    HTML Semantics, CSS, JavaScript, jQuery, PHP, MySQL

    Front-End Framework
    Semantic UI

  • Education

    Academy of Art University, San Francisco

    December 2013
    MFA Web Design & New Media

    MFA Thesis:

    The web application compares users to their personality with other artists in different disciplines. The results are shown using data visualization through various interactive graphs. The dataset is based on the student body of Academy of Art University — San Francisco.

    California State University, Hayward

    December 2005
    BFA Multimedia & Digital Graphics

  • Work Experience

    Smart Meetings — Web Producer Contractor with Creative Circle

    September 2015 - Current

    • Build and publish inbound marketing projects
    • Upload and monitor ad operations
    • Convert Photoshop and PDF files to email HTML
    • Improving existing email templates by testing and adjusting HTML compatibility across email clients

    Shutterfly — SEO Internet Marketing Contractor

    October 2011–December 2014

    • Updated Shutterfly’s ecommerce pages per Google’s new Hummingbird standards
    • Strengthened fan base with bloggers by administering various Shutterfly promotions

    Shutterfly — SEO Internet Marketing Contractor
    (Seasonal Position)

    November 2010–January 2011 (3 months)

    • Managed email correspondence with their blog affiliates

    Motorola — Web Designer

    March 2006–August 2009

    • Designed and updated websites for various Motorola’s clients
    • Discussed data and designing options with clients before web development
    • Assisted clients troubleshoot their website issues

    (OOCL) Orient Overseas Container Line — Marketing Intern

    June 2005 – August 2005

    • Collaborated with the marketing department to create a sales presentation with animation, interactivity, and video

  • Awards

    Academy of Art University 2010 Annual Spring Show

    2nd Place Typographic Poster

    3rd Place Time Based Media Basic Scripting
    "Magnetic Words on the Fridge”

  • Volunteer Work

    Scavenger Crawl — Graphic Designer

    June 2010-November 2011

    • Designed promotional ads for scavenger hunt events that benefit various local charities
  • Let's Talk

    Based in San Francisco Bay Area, CA

    Download Resume